Report #514: Sometimes Even the Best Homes Don't Sell

Don't be discouraged! The reason that your home hasn't sold yet may have nothing to do with the home itself. In reality it may be one of the more desirable properties on the market.

So what does impact the sale of a home? The following are some possibilities; however, The Kleimer Company may be able to identify the specific reason why yours has not sold yet AND they might be able to do something about it.

The Kleimer Company has prepared this booklet so that you are aware of the factors that may be influencing the perceived value of your home to potential buyers.

REASON ONE:
Is your property priced right?
This is the one single most important factor influencing the sale of your home. If your home is priced higher than properties that the buyers perceive to be comparable, they may be seeking more value. The Kleimer Company can help you determine whether or not your home is priced to sell.

REASON TWO:
Do you have any competition?
Do you know how many other homes are on the market that potential buyers may consider when they are looking at yours? The Kleimer Company will run a weekly report to let you know how many homes are competing with yours, whether or not there have been any price adjustments, and how many sales have occurred as well as the sale price.

REASON THREE:
What do buyers see when they look at your home?
Sometimes this is difficult for the seller to see. But it is important that the property be seen through the eyes of a prospective buyer. Is it neat, well maintained, and non-cluttered? Or would something as simple as a coat of paint, trimming the lawn, and removing any excess clutter make it more appealing? Again, The Kleimer Company can let you know some easy, inexpensive ways to improve the curb appeal of your home.

REASON FOUR:
Is anything selling in your neighborhood?
This again is an important thing to know. If sales are down throughout the entire neighborhood, what is the cause? And, is there anything you can do to change the lack of activity? The Kleimer Company knows this valley better than anyone. They can tell you what might be happening AND they will keep you informed should something happen that would potentially impact the sale of your home.

REASON FIVE:
How are buyers finding out about YOUR home?
It is very important that you know how buyers are hearing about your property. If you are already using the services of a real estate professional, ask them what they are doing to market your home. Are they telling other agents about it? Are they sharing feedback that agents and other buyers have about the home? If they have placed a sign in your yard and an ad in the paper, maybe your home needs a whole new approach to marketing your home.

REASON SIX:
What feedback are you getting regarding your home?
You need to hear what agents and buyers are saying. You need to know the positive comments they have and make sure the real estate professional you are using is highlighting these features AND you need to hear the recommendations they make. They may be recommendations that are easily remedied; but you need to know so that you can decide. It may be as simple as not having the dog in the house when an agent shows the home. Make sure your professional is always and honestly communicating this information to you.

REASON SEVEN:
Do you know who your most likely buyer is?
If your home is being marketed, you need to make sure it is being targeted to the most likely buyer. If your home is a single family home, you need to make sure it is being marketed to individuals and families that are looking for a home just like yours. So who do YOU think the most likely person is to become the next owner of your property?

REASON EIGHT:
How long has your home been on the market?
Once an agent has shown your home several times and can't get an interested buyer, they may tend not to return. The Kleimer Company will help you identify the features of your home that will appeal to a buyer AND they will market that to agents. If you have repainted your home or put in new carpeting since it was originally listed, they will call each agent who has shown your home and let them know. The Kleimer Company will also conduct an open house for real estate professionals‹an open house that is designed to show off your house to agents who may not have had the opportunity to look at your home.

So....if your home didn't sell and you think you need a whole new approach to marketing it, call The Kleimer Company today. The Kleimer Company guarantees an honest assessment of your home AND an aggressive and focused marketing program should you decide to use their services.

Find out how The Kleimer Company's marketing program has helped other sellers just like you to realize their real estate dreams. A marketing program that includes signs, flyers to every agent in the valley, mailings to your neighbors, telephone calls to prospective buyers and your neighbors, flyers about your property in businesses throughout the valley, a 24-hour real estate hotline that highlights your property and makes it easy for agents and buyers to know more about your home, a custom sign in their office window that shows your property to individuals walking by the office, a fax cover sheet showing your property that is used when faxes are sent from the The Kleimer Company office, and many more activities designed to let the most number of buyers know about YOUR property.

AND, most importantly, a program tailored to your needs that includes constant communication and feedback to you so that you know what is happening in the real estate market and how that specifically relates to the sale of your home.

Don't delay! Find out how The Kleimer Company can help you sell YOUR home. Call them today at (970) 845-7776 or (800) 303-7355 for this free, no obligation consultation. Or, if you prefer, you can send an email to ben@kleimer.com. You can also visit their Internet site at www.kleimer.com.